Blog

“California Leading the Way”

Before I say my thank you’s and share our accomplishments this year I want to tell you a little bit about your 2018 President Cheryl Keller.

Cheryl is a passionate, determined, creative, and energetic leader! These past 3 years we have spent together on the line, I have learned so much about her, her sense of humor, infectious laugh, determination to make life better for all is Contagious. She will serve you well and will build on all that past leaders have done before her. Give her and her team your full support, engage and be the Positive Ripple she knows you can be!

My mantra is “You have to Give to Get to Get to Give”

And our theme this year was “Try Everything”

 

We asked you to “Try Everything” and when you did you found new skills and opportunities for growth both personally and professionally! Thank you for stepping out and up!

This year we gave you:

Training, Training, and more Training starting with the October 2016 businss planning retreat meeting in Long Beach where we met with incoming 2017 state leadership team.

I asked them to do homework in preparation for our State Leadership retreat they did it and the results were amazing, they grew their leadership skills, became great mentors, facilitators and all stepped into their greatness! Groups were formed with your District Vice Presidents and Governors creating and facilitating training programs that are timely and relevant for your local network success. Leadership Support Project Teams A& B were created to replace the Strategic committees and they brought fun, engaging and interactive training!

A new strategic partner plan brought you Diamond partners at a higher level of commitment and more opportunities to be in front of you our members, and we assigned a line officer liaison to assure clear transparent communication with our valued partners and we also created a survey that helped to keep us in line with our promises to them.

A rebate program that encouraged attendance at our State meetings, which has proved successful and has helped to train and grow your leadership pipeline.

A member photo shoot to encourage current head shots and updating your Woman’s Council profiles and to use for your other marketing pieces.

A second chance retention contest, we provided you with a script to call all non renewed members and we gained back over 10% of non renewed members!

The winner is the East Valley Network, with 25% rejoining! Congratulations to Jennifer Higgins and her leadership team

We gave 8 state meeting scholarships and created a commitment letter for you to sign agreeing to many things one of which was a testimonial for us to use on our website, this also helps you at the local level for retention and recruitment.

We asked our speakers to provide testimonials for our website again showing the value of being a member and allowing our speakers to have an opportunity to see and speak about our value. Our Diamond Partners brought us amazing presenters, and we brought you a new type of training with Bruce Bishop, Kerstin O’Shields and Collette Carlson, the feedback has been fabulous!

We added Names in the News to highlight you the member for your accomplishments you have achieved over the year, be sure and let us know so we can add you to this page!

We created an Ambassador program whereby leaders at our state meetings wore Ask Me so you had a go to person if you had any questions about our state meetings. We had over 90 First Time Attendees this year.

We created a new and more user-friendly state website and trained you on how to use it. And our Private Facebook group pages have been instrumental in communicating with you, thank you for indulging us!

We concentrated on growing our leadership pipeline and as a result of years working on this we had 22 applicants for 13 positions…WOW!

 

We attended many local network functions throughout the state and are honored and privileged to have gotten the chance to see all your talents first hand.

We hit the road for 4 days and logged 1186 miles to bring you local network transition workshops, we had 25 networks participate and 139+ members attend!

Drumroll please!!!
The winner of the second chance retention contest is:
East Valley with 67% of non-renewal’s renewing their membership!
Honorable mentions:
Bakersfield 50%
Greater Fresno 40%
Antelope Valley 38%
Solano County 33%

Thank you to all networks that worked on this contest! We gained 10% of the REALTOR members we had lost as of March 31, 2017.

Retention is where your future leadership comes from and recruiting keeps us fresh and excited! Remember to utilize your first year membership communication tool provided to you by National!

We currently have 32 networks, of those 3 are Mega Delta, Long Beach and San Diego, networks (80 or more members) 10 Large network’s Central Coast, Coastal West, Greater Fesno, Marin, Monterey, Placer, San Francisco, Santa Cruz, Solano and Ventura County 50-79 and 19 small networks.

Mid Year Membership contest winner is North Central Valley add 24% more members!

When I ran as your treasurer my promise to you was to be the member’s member, by that I meant that we are the same, we have different roles, but we are all members of an amazing organization, my hope is that you found that to be be true, and that my role as the leader of this amazing team brought you the tools and resources you needed to be successful.

Remember as Leaders to:
Stand Behind Your Network rather than in front as this will most definitely bring your success as a team!

Thank you for the journey you have provided me, the learning for me was exponential….you gave to me far more than I ever gave to you…I love you all….. Now as you head into 2018 support each other, learn each other’s leadership strengths and weaknesses and use them to make your team the best it can be!

Your humble servant,

Theresa Wilson
[email protected]
559-760-3715